Not many anticipated the power that social media wields today but really . . . Social Media Is a Lie.
It’s because, at the onset, even Facebook might have sounded weird to so many people that prospects of signing up for an account were marred with reluctance.
But over the years, and especially in the last decade, the birth of many other media such as Instagram, Snapchat, and WhatsApp has caused remarkable seismic shifts in the way people view these modern communication platforms.
Sensing unrivaled competitive advantage based on some features that new platforms were now offering; Facebook had to pull out the wild card even if meant playing dirty.
It included acquiring stakes in competitor companies.
The world’s largest social media network even bought some of them from the social media market.
The big question is; as a social media user, where do you stand in all these?
A Race to the future
Despite many more changes taking shape across different platforms, it is appalling that millions still living a lie.
They are a group of people who do not know anything about social media and probably, how using Instagram is reshaping their lives in unimaginable ways.
If you are a mother and relishes on Instagram likes or comments on a snapshot of pancake you’ve just prepared for breakfast and shared on the platform, then you need to rethink about reasons for using social media.
For instance, how can you turn posts into something big and not for mere likes or comments?
Truth is, social media founders and companies are minting millions of dollars every day and it’s all thanks to your engagement with certain posts.
Interestingly, you can too.
You would want to ask.
Or perhaps Social Media Is a Lie?
The New Media and the Enthusiast Mom
More social media Apps are in the development stage and will soon see the light of day.
It is phenomenal moves from web-based sign-ins. User-friendly mobile App versions which bring about powerful and seamless experience is now the real deal.
Augmented and Virtual realities have passed the test of time and are bound for a bigger impact on how these networking platforms will be used in the not so distant future.
Twitter wars shouldn’t escape your eyes especially the Hashtags and Trending topics.
It goes beyond Communication and here is why
Facebook, Twitter, Snapchat, Instagram, Tumblr, MySpace and any other platform have helped achieve more than just making it easy to communicate, share, entertain and inform.
Professional marketers, whether doing so for their own benefit or on behalf of companies have been able to turn simple posts into paying activities.
Sellers, both from SMEs and fortune five companies are reaping big from social activities such as building and reactivating brands.
This continues to pit brands against each other on Twitter in competition for Ad tags, attention, and space.
Last year, many Twitter users were treated to some interesting trolls about ads that turned into an eventful and thrilling war of words.
Hulu’s video streaming Ad which was anti-Netflix was particularly outstanding.
The latter’s response was witty and hilarious.
This timeless post on Mashable captured a number of these trolls.
Also, there were some of the most creative Ads for the Super Bowl.
1) Lie and Instagram
Social media has made many believe the impossible and Instagram is the victim here.
From cropping pictures so that nothing spoils the happy mood is a snapshot post, using filters to change appearance beyond recognition to extreme photo editing, there are many unreal instances of Instagram lies.
Interestingly, some still believe some of these posts and find their real version flattering.
Just another example – Social Media Is a Lie?
Social media is now the perfect place for doing business.
You will be surprised at how many buyers you can get from Facebook alone in a single day.
What makes this even more realizable is that businesses can design ads with great precision, adopt more effective social media marketing strategies and communicate about the brands in real-time.
The online presence through a business page makes it easier to find clients and achieve a real-time response.
3) Social Media Campaigns
There is no doubt about the fact that social media marketing is breaking into new frontiers.
Anyone who doubts is still living in the old age.
However, you have to design your messages with a call to action ending and other reinforcements.
Importantly, when introducing a new product, one should have a goal in mind. For instance, are you looking for sales or subscribers?
Posts without images are always likely to generate fewer responses and so are pages that survive through buying followers.
It is all about understanding the true business value of social media.
Social Media Is a Lie?
In conclusion, online networking platforms are very powerful even though sometimes they are used to propagate twisted realities.
Do you believe Social Media Is a Lie?
Differentiating the lies from truths is important but nothing compared to understanding the real value of social media.
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